Media Planning & Execution

Media Planning & Execution

At Northpointe we specialize in maximizing the impact of your marketing campaigns through strategic and efficient media planning with our well-known and widely proven Effective Frequency Buying system. Our agency understands the critical role that media plays in reaching and engaging your target audience effectively.

We employ a data-driven approach, combined with years of industry expertise, to create our comprehensive media plans. Our team conducts thorough market research and analysis to identify the most relevant media channels and platforms for your brand.

Contact us today to discuss how our expertise can help you optimize your media strategy and grow your business. Maximize your brand’s visibility and impact with our strategic approach to media planning and execution.

Strategic Marketing Plans

Strategic Marketing Plans

Drive business growth, boost brand awareness, and generate leads with our strategic marketing plans. At Northpointe Marketing, we leverage our renowned Effective Frequency Buying system to achieve these goals.

Effective Buying Frequency is the key to resonating with your target audience. It’s the optimal number of times they need to see your marketing message before taking action. By increasing brand recall through repeated exposure, we convert prospects into loyal customers.

Our approach starts with an in-depth analysis of your target market. We gather insights on demographics, psychographics, and purchase patterns to identify the most impactful channels and touchpoints. With a synchronized and cohesive strategy, your audience will consistently encounter your brand in the most engaging way.

Combine our expertise with our creative solutions, industry best practices, and data-driven approaches for measurable results. Experience fast and impactful growth for your business.

Our Effective Buying System utilizes our strategic program scheduling:

  • Pack schedule into fewer weeks
  • Purchase fewer days of the week
  • Buy fewer day parts/programs
  • Multi-spot within programs
  • Build perfect frequency within each program you buy
  • Avoid both under and over-frequency each week
  • Need a 3-5 frequency each week…each program

Ready to elevate your marketing efforts? Contact us today to discuss how our strategic marketing plans, utilizing our proven Effective Frequency Buying system, can help you achieve your business goals.

Traditional Media

Traditional Media

Experience success in traditional media with Northpointe, the industry leader with over 27 years of experience. Our time-tested Effective Frequency Buying (EFB) system ensures optimal campaign performance, delivering exceptional results time and again.

Discover the power of our comprehensive marketing strategies, crafted to engage and captivate your target audiences. Through a diverse range of traditional media techniques, we maximize your brand’s visibility and impact.

Benefit from our strong partnerships with local and national media outlets, enabling us to secure competitive rates and prime ad placements. Our extensive knowledge of media inventory allows us to fine-tune campaigns, optimizing their effectiveness and providing exceptional value.

Our Traditional Media Services include:

  • TV
  • Radio
  • Print
  • Out-of-home
  • Direct Mail

Don’t miss out on the opportunity to elevate your brand’s presence in the traditional media landscape. Contact us today and let Northpointe drive your success with our unrivaled expertise and proven strategies.

Digital Marketing

Digital Marketing

Northpointe Marketing offers superior digital marketing solutions. As a leading provider in the industry, we offer comprehensive strategies to help businesses thrive in the digital landscape. From content creation to strategic keyword optimization, we ensure your message resonates.

Our skilled professionals will optimize your website, conduct thorough keyword research, and implement effective strategies to boost organic traffic and visibility.

We then deliver tailored strategies to meet your unique business goals with a data-driven approach that will help you build a robust online presence and drive meaningful interactions with your customers.

Our digital services include:

  • Search Engine Marketing (SEM)
  • Website Design
  • Landing Page Creation
  • Website Analytic Reporting
  • Video Pre-roll
  • Search Engine Optimization (SEO)
  • Email Marketing
  • Content Marketing
  • Social Media Management
  • Social Media Advertising
  • OTT
  • Web video content

Take your digital marketing to the next level with Northpointe Marketing. Our superior solutions and industry expertise will help your business thrive in the digital landscape.

Don’t wait any longer. Reach out to us now and let us help you elevate your digital marketing.

Social Media Management

Social Media Management

At Northpointe we specialize in implementing highly effective social media strategies to bolster our client’s overall marketing efforts. Our comprehensive social media management services offer a cost-efficient advantage to businesses across various industries and sizes. In today’s digital landscape, social media often serves as the initial point of contact between consumers and brands, making online engagement a critical aspect of any successful business.

By harnessing the power of social media, we help our clients establish a strong brand identity and become an integral part of their target audience’s lives. Our dedicated team at Northpointe is committed to delivering long-term social media management solutions tailored to each client’s unique needs. Through innovative approaches, we ensure maximum visibility and engagement across all social media platforms while staying focused on achieving practical objectives.

Contact us now to get started on harnessing the power of social media to grow your business.

Creative Development

Creative Development

At Northpointe, we are dedicated to optimizing your online presence and driving business growth. Our team leverages our deep understanding of business operations to craft effective campaigns and compelling content. We collaborate closely with your company to identify its unique selling points, employing a strategic combination of market insights, our proprietary Effective Frequency Buying system, and a singular creative approach. This results in consistent content that leaves a lasting impression on your target audience.

Our comprehensive range of creative services includes:

  • Television and Radio Concepts
  • Digital Pre-Roll Video
  • Print Ads
  • Direct Mail Design
  • Outdoor Design
  • Signage
  • Branding
  • Marketing Collateral
  • Website Design
  • Digital Social Media Design
  • Online Marketing Templates
  • And much more!

Reach out to us today to explore how our proven strategies and industry expertise can elevate your brand, drive revenue, and maximize your business’s profitability.

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